Lance was our first horse. Our range was largely created after we had to find a different way of dealing with Lance. Lance was a wonderfully sweet horse, but he made it clear when we made mistakes. This taught us to communicate in a way that is honest and clear to horses and our mission is clear; Offering high-quality products that contribute to conscious and positive communication between humans and animals.

Hence the name LoveLance, our love for Lance. Where it all began.